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Tues Dec 2, 15. The five steps to a successful footy blog.

If you're like me, you probably follow a few footy blogs to keep up with the latest news from around the AFL. Blogs are great, because they give you a fully biased view of the action, the likes of which you just can't find on the TV news or on the big sports websites.

   by  smjbk

After all, sometimes what you want is a big old dose of raw passion for the sport; an undiluted flavour of the feelings of true fans, who burn with pride in their team and write in tones that you can truly relate to.

Following footy blogs can be a great way to interact through the comments sections, and get your views aired. But if you find you've got even more to say, then why not set up your own footy blog?

Here are our top five tips, before you take the plunge:

1. Pick a great site name

Having a memorable URL can be the difference between your blog joining the ranks of the top AFL blogs, and it joining the long list of forgotten about footy blogs of years gone by. Go for something catchy, so that visitors will quickly come back to you, and mention your site name to their friends.

2. Source some writers

Rather than taking the burden entirely upon yourself, it can be a great strategy to gather a team of content writers for your footy blog. That way, you'll get a range of opinions and viewpoints, which will improve the user experience - and you don't have to do all the hard work!

3. Get social

Make sure your blog is well connected. Twitter and Facebook might seem like a drag at times, but they are great sources of blog traffic - just look how many followers The Footy Show has on Facebook!

4. Meet your readers

Get a set of stickers printed out with your blog name on them, and hand them out at your team's games. Before you know it, you'll have a loyal band of readers who you can chat to at games, as well as in the comments section of your footy blog!

5. Make a few bucks

One of the great things about having a blog that people enjoy reading is the potential to place a few ads around the place. If you're getting high traffic through your site, it could be well worth your while setting up an affiliate deal with a niche that has a strong crossover with footy, such as online pokies. If you're a web manager, Affiliates sends you a 33 per cent cut of all the revenues they make from players that arrive via your ads, and they provide you with everything you need to get started.


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